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Mercury/13: the group aiming to ‘rethink football ownership’

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Women’s football consortium has made Como its first club and wants a global stable that unlocks game’s commercial potential

On a March morning on the shores of Lake Como, a piece of history was made. Mercury/13, a new ownership consortium that focuses purely on women’s football, acquired its first club – FC Como Women, from Serie A Femminile.

Mercury/13, founded by Victoire Cogevina Reynal, has pledged $100m (£85.5m) to building up a portfolio of teams across the globe, a “pure play” investor that unlocks clubs’ commercial potential. Reynal and her co-CEO, Mario Malavé, have brought notable figures on board, including the former England international Eni Aluko and Women in Football’s Ebru Koksal.

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